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Corbis
ProjectFocus |
Created unique name for this international corporation, owned by Bill Gates, possessing the licensing rights to the world's largest digital image collection. Project required a name with identical, dedicated website that would work succcessfully in numerous languages around the world. |
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Iridio |
Corporate rename, verbal branding platform and divisional naming hierarchies for Color Service, Inc., to reflect new corporate acquisitions and direction yet retain roots in color technology. |
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Arscentia |
Brand platform, naming hierarchies and corporate rename for regional pre-press leader Wy'east after major acquisitions and new corporate focus. |
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Quellos
ProjectFocus |
Rename of international investment firm, formerly Quadra Capital Management. Name met nonnegotiable requirement for an exact-name website (Quellos.com) and company's desire to retain its signature Q logo. |
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Woodstone Credit Union |
Rebranding and renaming of going-public credit union, formerly Weyerhaeuser Community Credit Union. New name allowed company to meet legal requirement to drop Weyerhaeuser name while retaining some historical reference. |
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copyright © 2009 - 2010 Beth Brosseau
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